A full multichannel campaign for the return of the iconic 90’s show, Mad About You. Spectrum Originals asked us to come up with a campaign that introduced Paul and Helen to a whole new audience while respecting the devote fans of the original series. We worked closely with the talent to produce fun and heartfelt spots about the return of this loving couple as they deal with a whole new set of life challenges. Paul and Helen were amazing to work with and their dynamic is still as strong as it was almost 25 years ago. It was an incredible experience to be a part of something so special.